This privacy policy sets out how AdShuffle uses, protects and treats any information that AdShuffle collects and receives, including information related to your use of the AdShuffle Web site (the "Site") or the AdShuffle ad serving system either by us or on behalf of our clients.
AdShuffle is committed to ensuring that your privacy is protected. Should you provide certain personal information from which you can be identified when using the Site, you can be assured that it will only be used in accordance with the terms and conditions of this privacy policy. Personal information is information about you that is personally identifiable like your name, address, or phone number and information that is not otherwise publicly available.
AdShuffle may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 1/1/2009.
This privacy policy does not apply to the practices of companies that AdShuffle does not own or control or to people that AdShuffle does not employ or manage.
INFORMATION COLLECTION AND USE
AdShuffle collects personal and business information when you register with AdShuffle; use AdShuffle products or services, and when you visit AdShuffle pages or the pages of certain partners. AdShuffle may combine information about you that we have with information we obtain from business partners or other companies.
AdShuffle automatically receives and records information from your computer and browser, including your IP Address, AdShuffle cookie information, software and hardware attributes, and the pages you request.
AdShuffle uses information to understand your needs and provide you with better service, in particular for the following reasons:
- to customize the advertising and content you see
- to fulfill your requests for products and services
- to improve our products and services
- internal record keeping
- to send promotional email about new products, special offers or other information which we think you may find interesting using the email address you have provided
- to contact you for market research purposes
INFORMATION SHARING AND DISCLOSURE
AdShuffle may make available to our clients your non-personal information to better target their advertisements, for aggregate collection and reporting for clients and their partners and for the improvement of our ad serving system. In addition, we may combine anonymous information collected using our ad serving technology with that of third parties and partners for ad targeting and behaviour modelling purposes.
AdShuffle may also share collected information in the following circumstances:
- We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of AdShuffle's terms of use, or as otherwise required by law.
- We transfer information about you if AdShuffle is acquired by or merged with another company. In this event, AdShuffle will notify you before information about you is transferred and becomes subject to a different privacy policy.
A cookie is a small file generated on a visitor's computer that allows us to gather non-personal data to target advertisements and track anonymous activity on this or other Web sites. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer.
When an internet user views an advertisement served by AdShuffle for one of our clients we may collect and store information including the visitor's anonymous cookie identifier, the advertisement shown to that visitor, their IP address and certain geographic data. Some of our clients or their partners may send us anonymous data so that we may better target advertisements or determine if our advertisements have resulted in certain actions by the visitor. At no time does AdShuffle store any information from our clients that would allow us to individually identify those that view our advertisements.
Overall, cookies allow our clients the ability to provide a better advertising experience for their visitors. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
WEB BEACONS
A Web beacon, or pixel, is a piece of HTML code placed onto a Web page or into an advertisement. When your Web browser loads a Web page or an advertisement is displayed, and a Web beacon is present, it sends a request to our servers. Our clients employ our beacons on Web pages and in advertisements to measure the effectiveness of advertising campaigns, to show specific advertisements to visitors based on anonymous data present in their cookie and to determine the usage pattern of ad viewers that visit their Web pages or those of their partners. The data collected is anonymous and is returned to our servers for processing and reporting.
SECURITY
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
COOKIE OPT-OUT
AdShuffle is committed to protecting the privacy of visitors and providing privacy options for those that view advertisements served through our system. We offer the ability to opt out of our AdShuffle Cookie information system by implementing an AdShuffle Opt-Out cookie on your Web browser.
Using the AdShuffle Opt Out Cookie will not prevent advertisements served through AdShuffle from being presented to you but will stop the collection and storing of data regarding your visit while being served an advertisement by one of our clients.
To opt-out, please use the opt-out utility at the link below.
Opt Out
LINKS TO OTHER WEB SITES
Our Web site may contain links to enable you to visit other Web sites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over that other Web site. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the Web site in question.
QUESTIONS AND SUGGESTIONS
If you have questions or suggestions, please contact us at:
By email: privacy@adshuffle.com
By postal mail:
AdShuffle
909 Lake Carolyn Parkway
Suite 600
Irving, TX 75039
(866) 201-4243
(972) 402-4800